Case Studies

Faema

Faema, the Italian coffee machines manufacturer, wanted to promote its sponsorship of the Giro d’Italia with a large-scale activation targeting cyclists.

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Le Col

Le Col launched a series of challenges to grow their Strava club and connect with Strava’s audience, which they describe as “unparalleled” in both numbers and interest.

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Mind

Recognizing the link between physical health and mental wellbeing, Mind turned to Strava to craft an engaging Sponsored Challenge to raise funds and awareness – Mind’s 50km for mental health.

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Smartwool

Smartwool wanted to engage their community to be active and drive growth for their club. The brand wanted to continue driving brand awareness, offering a great reward in return for participants’ efforts.

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Swix

Swix wanted to build brand awareness in their key markets year round, from spring, to summer, and of course, during the winter ski season.

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Eight Sleep

Eight Sleep wanted to create relevance, raise brand awareness and generate revenue among active people – one of their key audience segments.

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Switzerland Tourism

Representing a country renowned worldwide for its stunning landscapes, Switzerland Tourism wanted to grow awareness of Switzerland’s urban tourism within the German market.

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The Feed

The Feed wanted to reach new audiences, acquire new customers, and change perceptions around who their brand was for.

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COROS

COROS wanted to grow brand awareness and reach new audiences.

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GOREWEAR

GOREWEAR wanted to increase their brand awareness in North America to drive long-term revenue growth.

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