Reach the world's active people.

You can be an interruptive ad for them on another platform, or their source of motivation on Strava.

Sponsored Challenges on Strava

Some of our partners






Uploads every week



Get in touch

Sponsored Challenges

Get your audience moving

Motivate people to get active in return for a reward – all with your brand at the center.

Sponsored Challenge screenshot

Branded Content

Tell your story to our audience

Work with us to create and promote content to our global audience.

Sponsored Challenge screenshot

Case Studies

Specialized Asia

As part of the global launch of the new Allez Sprint bicycle, Specialized Asia wanted to promote their new bike in key Asian markets. Hoping to capitalize on the pandemic-induced boom in cycling, they wanted to bring the bicycle and brand to a wider audience beyond just high performance cyclists.

View case study


TRIBE launched a series of challenges to connect with Strava's audience of athletes and build awareness for the TRIBE 1,000,000 Mile Challenge.

View case study


Polar identified Strava as an important community to engage and sought to build a presence on the platform. The brand also wanted to highlight Strava Live Segments on Polar V800 and V650 devices.

View case study

Sweaty Betty

Sweaty Betty wanted to drive sales and grow their audience in key regions, while encouraging people to get active and enjoy the outdoors with the start of spring.

View case study

Get the guide

Build your understanding of Strava Sponsored Challenges – a unique way to target active people.

Read More

Sign up to our newsletter

We use essential cookies to make our website work. We also set additional cookies that help us improve your experience, help keep you safe, perform analytics, and serve relevant ads. These additional cookies will be set only if you click ‘Accept’ below. For more information about the cookies we use, or to change your preferences, please visit our Cookies Policy.