Clubs

Connect with your most dedicated fans and start the conversation with new ones. Building a club is a free way to grow your presence on Strava.

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clubs

Connect with athletes anytime, anywhere

Sponsored Activities

Introduce Your Tech

The feed is the heart of the Strava experience. If an athlete is using your technology to record an activity, take a class or use your app, it can be showcased on Strava. Sponsored Activities turn every upload into an opportunity to reach all of their followers. Highlight your integration and give every athlete who sees it an easy, clickable means to visit your site or app and learn more.

Clubs give brands an opportunity to build a community of athletes at no cost. They are the perfect forum for getting the word out, sharing content, organizing events and getting feedback from your customers.

How Clubs Work

Community is at the heart of the Strava experience, and businesses use clubs to build local and global networks of athletes who love their brand. Post content, organize events, share a route, promote a campaign – how you inspire athletes with your club is completely up to you.

Create a club

Clubs are free and easy to set up from any Strava profile. Anytime your organization is publishing original content or sharing relevant articles, they can be shared with your Strava club.

Build an Audience

After creating your club, promote it and build an audience (we can help!). Your club is a great place to interact regularly with your athletes and keep them up-to-date with your organization.

Engage with your community

By joining your club, athletes will receive every club post directly to their feed.

Club Benefits

Audience

Communicate and share content with passionate athletes

Reach

Every club post goes into your athletes' feeds

Engagement

Athletes interact with club posts at significantly higher rates than on traditional social networks

Case Study

Polar

Increasing brand and product visibility with dedicated athletes

Polar identified Strava as an important community to engage and sought to build a presence on the platform. The brand also wanted to highlight Strava Live Segments on Polar V800 and V650 devices.

SEE A CASE STUDY

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Connect with your most dedicated fans and start the conversation with new ones. Building a club is a free way to grow your presence on Strava.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.